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The Association for Events Management Education (AEME) was established on April 21st 2004 with the aim to advance events education within the UK and overseas.
Our objectives are:

  • To provide a voice for events education.

  • To support and raise the profile of the events discipline through the sharing of education and best practice.

  • To provide a discussion forum for issues effecting events education and industry.

  • To establish communication opportunities between events stakeholders.

  • To encourage the development and dissemination of the events management body of knowledge.

  • To support, undertake and disseminate events research.

  • To encourage international exchange of ideas and best practice in events.

AEME is a Partner in UKEVENTS (formerly BVEP, the Business, Visits & Events Partnership), a Partner of The Power of Events, a Founding Partner in the Institute of Event Management (IEM) and a Member of Events Industry Forum (EIF).

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Executive Committee

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Adrian Bossey

Adrian Bossey is Head of Subject at the School of Entrepreneurship, Falmouth University and a former artist manager who has both; managed the main stage headline act at Glastonbury Festival and written a chapter for The Routledge Handbook of Festivals (2018). Adrian has worked in academia for 17 years and is currently responsible for all academic delivery across the School. He conceived short on-line courses for the live music industry in partnership with A Greener Festival and Attitude is Everything. Adrian was Executive Producer at AMATA for 6 years; working with artists including Belarus Free Theatre, Shobana Jeyasingh Dance and Elton John. His research interests include potential digital futures for live performance in the staging and consumption of music festivals.


Dr Tim Brown
Executive Committee Member

Tim Brown, is Programme Leader of Events Management and Senior University Teaching Fellow at the University of Chester. Tim has over 15 years’ experience working in the events industry, and since 2009 Tim has taught in higher education at undergraduate and postgraduate level, specialising in the operational delivery and logistics of events. Tim completed his PhD in 2018 and his research focused on charity fundraising events. Tim’s research interests include: Charity fundraising events; Events management and operations; Virtual and Hybrid Events, Event logistics; Experiential learning in events; Event marketing; Economic impact of events; Event technology Socio-cultural impacts of events.

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Dr Diana (Dee) Clayton
Executive Committee Member

Dee is an events researcher/educator specialising in people and organisations and teaches across Hospitality, Tourism and Events modules. In addition, Dee has a professional HR Leadership background, with 20 years specialist knowledge and strategic expertise, across diverse industries and geographies.


Dee's PhD (University of Exeter) focuses on how and why festival volunteers share knowledge and was funded by the ESRC through the South West Doctoral Training Centre. Dee's teaching and education experience is across all levels of undergraduate and postgraduate study and has attained Fellow of the Higher Education Academy (HEA). Dee is a keen advocate of the student experience and academic quality / integrity standards.

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Dr Mandy Curtis
Secretary (Joint)

Senior Lecturer in International Event Management with University of  Brighton and Event Director at 18 Hours. Mandy gained a History of Art & Archaeology Degree (Africa and Asia), a PhD: Human Geography and has a PGCE. She has spent 24 years in events, education and research, with a focus on diversity, inclusion and community. 


Fotios Vasileiou
Executive Committee Member

Lecturer in Events, Entertainment, Fashion, Music, Films, Luxury Events and Programme Leader in BA in Events Management and BA in Events and Entertainment Management at University of Sunderland in London.

Fotios worked in the industry before becoming a University Lecturer in 2003. His research interests include: Emotional Geography and the Impact of Place in the Learning Process; Discrimination of Beauty and Aesthetics; Student Engagement through Teaching; Fashion Events. He has a multidisciplinary background with studies in Management, Computer Science, Psychology, Education, Events, Fashion and an MRes in History of Education by Royal Holloway. He is Fellow of the Royal Geographical Society and Fellow of the Higher Education Academy (HEA).

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Jane Tattersall
Executive Committee Member

Principal Lecturer and Subject Group Leader for Events Management at Sheffield Business School, with over 20 years' prior industry experience retail, adventure activities, events delivery and consultancy in public, private and non-profit sectors. She has been delivering events management education at Sheffield Hallam University since 2004, specialising in event design, risk management and for the last 12 years has led student live event projects, as well as continuing industry work with events and festivals throughout the year.  Jane is undertaking professional doctorate research into tacit knowledge management in independent music festivals

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Dr Karen Davies
Vice Chair

Karen Davies is Senior Lecturer in Events Management in the School of Tourism, Hospitality and Events. Following her degree and MSc in Leisure and Tourism Management she spent 6 years working for the Local Authority in Swansea as part of the Special Events Department where she project managed and assisted on a number of different events, including Proms in the Park, Swansea MAS Carnival and the National Eisteddfod of Wales 2006. 

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Glenn Bowdin

Glenn Bowdin is Principal Lecturer in Events Management at the UK Centre for Events Management, Leeds Beckett University. His academic qualifications include an MPhil, which focussed on the evaluation of quality costs, a topic which he is pursuing for his PhD. He is co-author of Events Management (Routledge, 2011).


Glenn has been a member of Executive Committee since AEME's formation in 2005 and has served as Chair and Treasurer.  Glenn represents AEME with UKEVENTS (formerly the Business Visits & Events Partnership) where he is currently one of the Vice Chairs and Treasurer.


Daniel Baxter
Executive Committee Member

Daniel’s research interests lie in the area of event tourism specifically the role they can play in developing destinations. His PhD is focusing on evaluating the economic impact of Homecoming Scotland 2014. 
Prior to becoming a lecturer, Daniel worked in the commercial Events and Tourism industries for various international companies. He continues to engage with industry to enhance all aspects of the student experience whilst at GCU. 

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Jenny Flinn
Secretary (Joint)

Jenny is a Lecturer in Events Marketing at the University of the West of Scotland. She has
worked in academia for over 15 years, developing, delivering and leading programmes at Undergraduate and Postgraduate level. Jenny has been a member of the Executive Board of AEME since 2009. Jenny plays a key role in developing relationships with industry and is actively engaged in helping to bridge the gap between events management education and
industry with much of her teaching adopting an experiential learning approach. She is
currently undertaking a Professional Doctorate examining how universities and industry can collaborate to enhance the student experience and contribute to the professionalisation of events management.

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Dr Mary Beth Gouthro
Executive Committee Member

Mary Beth is a senior academic in the department of Sport & Event Management at Bournemouth University's Business School. Her main research interests span the event and festival experience; event evaluation and aspects of customer satisfaction in events. Mary Beth is originally from Canada and her professional background draws from a cross section of industry experience that spans working with charities, corporate organisations and government. She has overseen  the planning and management of corporate events held in Canada, the USA and UK. Mary Beth is also a fellow of the HEA and is passionate about enhancing the learning experience of students studying events.

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Dr Caroline Jackson
Executive Committee Member

Caroline has over 30 years of experience designing, delivering, teaching and researching events. She has been a founding member of organisations involved with furthering the importance of events, including the Association for Events Management Education. Having worked in leisure, providing events from county shows to international sports events, she moved into academia. 

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